{"id":11942,"date":"2025-06-16T09:09:55","date_gmt":"2025-06-16T12:09:55","guid":{"rendered":"https:\/\/radiomiami.us\/?p=11942"},"modified":"2025-06-16T13:26:38","modified_gmt":"2025-06-16T16:26:38","slug":"herramientas-tecnologicas-inteligencia-en-los-negocios","status":"publish","type":"post","link":"https:\/\/radiomiami.us\/en\/herramientas-tecnologicas-inteligencia-en-los-negocios\/","title":{"rendered":"Herramientas Tecnol\u00f3gicas ; Inteligencia en los negocios."},"content":{"rendered":"<div class=\"post-content-share post-content-share-bar jssocials\">\n<div class=\"jssocials-shares\"><\/div>\n<\/div>\n<div class=\"post-single-meta\">\n<div class=\"post-meta\"><\/div>\n<\/div>\n<div class=\"post-content post-single-content\">\n<h5><b>La informaci\u00f3n es una fuente de poder para la toma de decisiones en las empresas\u00a0<\/b><\/h5>\n<p>&nbsp;<\/p>\n<h5>Cuando todo parece que camina en los negocios y las cosas van avanzando, queremos tomar buenas decisiones y muchas de las veces solo nuestra intuici\u00f3n es la que dicta c\u00f3mo vamos, si hemos mejorado en ganancias llegamos a creer que nos fue bien o quiz\u00e1s sentimos al final del mes si fue bueno o malo, en otras ocasiones esperamos a que el contador nos diga y esto ocurre al final del mes o la informaci\u00f3n no es tan real como nos gustar\u00eda<\/h5>\n<p>&nbsp;<\/p>\n<h5><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-10038 aligncenter\" src=\"https:\/\/www.decisiondeempresario.com\/wp-content\/uploads\/2021\/11\/2.png\" alt=\"\" width=\"334\" height=\"188\" \/><\/h5>\n<h5><\/h5>\n<h5>Muchas veces creemos que las ganancias de nuestros productos son\u00a0 buenas porque vemos que hay flujo de dinero, pero ser\u00e1 que este es porque recuperamos cobranza, realmente vendimos m\u00e1s, logramos mejores precios con el proveedor\u00a0 o simplemente hubo mejor control administrativo.<\/h5>\n<p>&nbsp;<\/p>\n<h5>Para poder conocer todo esto existen reportes muy interesantes que nos pueden dar la informaci\u00f3n que almacenamos en nuestros sistemas, y como lo comentaba en el art\u00edculo anterior, algo interesante es tener todo en orden si, yo tengo todo en orden con lo que capturo en mi sistema sin importar que esto sea lo que contablemente reporte o no, voy a poder tomar muy buenas decisiones con respecto a donde y porque manejar el negocio de cierta forma, me dar\u00e1 una visi\u00f3n muy ejecutiva de por d\u00f3nde manejar las cosas.<\/h5>\n<p>&nbsp;<\/p>\n<h5><img decoding=\"async\" class=\"wp-image-10039 aligncenter\" src=\"https:\/\/www.decisiondeempresario.com\/wp-content\/uploads\/2021\/11\/3-1.png\" alt=\"\" width=\"445\" height=\"250\" \/><\/h5>\n<h5><\/h5>\n<h5>Imagina que quieres motivar a tus vendedores, pero no sabes cu\u00e1nto vende cada uno y tampoco sabes qu\u00e9 productos vendes m\u00e1s\u00a0 y tampoco sabes cuales te dan mayor margen, entonces c\u00f3mo podr\u00edas darles una mejor opci\u00f3n y bueno para esto yo siempre sugiero que tal si tus vendedores ganaran una comisi\u00f3n\u00a0 sobre la utilidad y no sobre la venta, pero claro es muy importante saber que queremos que vendan.<\/h5>\n<h5><\/h5>\n<h5>Esta informaci\u00f3n te la puede dar sin problemas un reporte perfecto de inteligencia de negocios, que muestre de forma correcta los mejores art\u00edculos, mi margen, mi porcentaje de utilidad adem\u00e1s que est\u00e1n vendiendo y como lo venden a qu\u00e9 tipo de cliente y dem\u00e1s cosas de forma inmediata y visual.<\/h5>\n<h5><\/h5>\n<h5>Otra situaci\u00f3n donde lo puedes utilizar es cuando t\u00fa quieres saber en una vista r\u00e1pida cuanto me deben de clientes, cu\u00e1nto tenemos de inventario, cu\u00e1nto debo a proveedores y adem\u00e1s como estuvieron mis ventas y cu\u00e1nto puede ganar por sucursal o por producto.<\/h5>\n<p>&nbsp;<\/p>\n<h5><img decoding=\"async\" class=\"wp-image-10040 aligncenter\" src=\"https:\/\/www.decisiondeempresario.com\/wp-content\/uploads\/2021\/11\/1-1.png\" alt=\"\" width=\"304\" height=\"171\" \/><\/h5>\n<h5><\/h5>\n<h5>Algo que resulta interesante es si los clientes a los que vendemos realmente son buenos, cuanto tardo en recuperar la cobranza, que me est\u00e1n comprando y cuales han dejado de comprar en ciertos periodos, y bueno de esta forma ya podr\u00edas clasificar los clientes y adem\u00e1s darles un buen seguimiento, porque a todos nos gusta que nos busquen con atenci\u00f3n aunque no para vendernos.<\/h5>\n<h5><\/h5>\n<h5>Es ampliamente recomendable que si ya llevas un sistema y tienes informaci\u00f3n completa busques explotar esta informaci\u00f3n para que te de los resultados que deseas adem\u00e1s estas opciones de inteligencia de negocios por mencionar algunas marcas: power bi de Microsoft o be-analytic , incluso Excel , pueden ayudarte a que esta informaci\u00f3n se visualice de forma muy entendible y nos de lo que nos gustar\u00eda saber de nuestros negocios.<\/h5>\n<h5><\/h5>\n<h5>Siempre la informaci\u00f3n te dar\u00e1 el poder de decidir correctamente, muchas veces nos da miedo porque creemos al verlo tan claro que no es como esperamos, pero cr\u00e9eme que cuando lo ves de forma clara te ayuda a crecer, mejorar y hacer las cosas lo mejor que puedes seg\u00fan el rumbo que quieres para tu negocio.<\/h5>\n<p>&nbsp;<\/p>\n<p>Mar\u00eda del Carmen Lorenzo Cabrera<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>La informaci\u00f3n es una fuente de poder para la toma de decisiones en las empresas\u00a0 &nbsp; Cuando todo parece que camina en los negocios y las cosas van avanzando, queremos tomar buenas decisiones y muchas de las veces solo nuestra intuici\u00f3n es la que dicta c\u00f3mo vamos, si hemos mejorado en ganancias llegamos a creer [&hellip;]<\/p>\n","protected":false},"author":342,"featured_media":11943,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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